About

WE WENT THROUGH THE DAILY STRUGGLES OURSELVES.

As a coach, youth director and board member of local football clubs.

Our founder Thiago as a young football coach walking across a lush green field, smiling confidently. This image accompanies the story of CoachingArea's origins, highlighting the founder's journey from managing time-consuming tasks as a coach to creating an innovative platform that simplifies organisational challenges in amateur and youth sports.
Our founder Thiago as a young football coach walking across a lush green field, smiling confidently. This image accompanies the story of CoachingArea's origins, highlighting the founder's journey from managing time-consuming tasks as a coach to creating an innovative platform that simplifies organisational challenges in amateur and youth sports.

Origins

HOW OUR STORY BEGAN

HOW OUR STORY BEGAN

HOW OUR STORY BEGAN

“Immediately after finishing school, I started out as a football coach. After my first season, I realised that the organisational tasks like filling free weekends with matches & tournaments were time-consuming and complicated. I wanted to solve this problem in order to make coaches daily life’s easier. After years of concept work and constant development, we have now designed a product that exceeds this solution by far. The progress CoachingArea can bring to amateur sports and youth development is my life's work.”

“Immediately after finishing school, I started out as a football coach. After my first season, I realised that the organisational tasks like filling free weekends with matches & tournaments were time-consuming and complicated. I wanted to solve this problem in order to make coaches daily life’s easier. After years of concept work and constant development, we have now designed a product that exceeds this solution by far. The progress CoachingArea can bring to amateur sports and youth development is my life's work.”

“Immediately after finishing school, I started out as a football coach. After my first season, I realised that the organisational tasks like filling free weekends with matches & tournaments were time-consuming and complicated. I wanted to solve this problem in order to make coaches daily life’s easier. After years of concept work and constant development, we have now designed a product that exceeds this solution by far. The progress CoachingArea can bring to amateur sports and youth development is my life's work.”

Roadmap

THIS IS OUR JOURNEY

2020

What is this?

Christian joined CoachingArea. In the first chapter of our journey together, we first spoke to many people from sport and business to find out how a company can work that creates real value for amateur sport. Together we founded CoachingArea GmbH in 2020 and drew up a concept for a platform that would not only solve individual organisational problems, but also simplify communication that requires several user groups.

2020

What is this?

Christian joined CoachingArea. In the first chapter of our journey together, we first spoke to many people from sport and business to find out how a company can work that creates real value for amateur sport. Together we founded CoachingArea GmbH in 2020 and drew up a concept for a platform that would not only solve individual organisational problems, but also simplify communication that requires several user groups.

2022

How would this even look like?

Carlo joined CoachingArea. In the second chapter, we started the product design phase in cooperation with Interactive Pioneers. We first conducted user interviews and surveys to understand exactly what the community wanted. Based on this, we designed a prototype and had it tested by users to find out what the product should look like.

2022

How would this even look like?

Carlo joined CoachingArea. In the second chapter, we started the product design phase in cooperation with Interactive Pioneers. We first conducted user interviews and surveys to understand exactly what the community wanted. Based on this, we designed a prototype and had it tested by users to find out what the product should look like.

2023

Let's start with this!

Samuel joined CoachingArea. In the third chapter, we went into product development. We started with an MVP that included a tournament planner and a tournament finder, knowing that many more valuable features would be added later. In November 2023, we launched a beta version.

2023

Let's start with this!

Samuel joined CoachingArea. In the third chapter, we went into product development. We started with an MVP that included a tournament planner and a tournament finder, knowing that many more valuable features would be added later. In November 2023, we launched a beta version.

2024

Let's get feedback!

Our product has been on the market since the beginning of 2024. We spend a lot of time talking to users, collecting feedback and improving our product on a weekly basis. Since then, we have added friendly matches to the finder, published a league planner and constantly improved our tournament planner. We are currently working on the release of a pitch booking tool.

2024

Let's get feedback!

Our product has been on the market since the beginning of 2024. We spend a lot of time talking to users, collecting feedback and improving our product on a weekly basis. Since then, we have added friendly matches to the finder, published a league planner and constantly improved our tournament planner. We are currently working on the release of a pitch booking tool.

Statement

OUR VISION

A global sports community connected through CoachingArea.

OUR VISION

A global sports community connected through CoachingArea.

OUR MISSION

Less time with daily tasks, more time for the sport you love.

OUR MISSION

Less time with daily tasks, more time for the sport you love.

Values

WHAT WE STAND FOR

A black-and-white handshake icon symbolising loyalty. This image represents CoachingArea's commitment to fostering trust and long-term partnerships as part of its core values.

Loyalty

A black-and-white handshake icon symbolising loyalty. This image represents CoachingArea's commitment to fostering trust and long-term partnerships as part of its core values.

Loyalty

A black-and-white flame icon symbolising passion. This image represents CoachingArea's dedication and enthusiasm for advancing sports and empowering the community through innovative solutions.

Passion

A black-and-white flame icon symbolising passion. This image represents CoachingArea's dedication and enthusiasm for advancing sports and empowering the community through innovative solutions.

Passion

A black-and-white icon depicting two figures shaking hands, symbolising respect. This image highlights CoachingArea's commitment to fostering mutual understanding, appreciation, and fair play within the sports community.

Respect

A black-and-white icon depicting two figures shaking hands, symbolising respect. This image highlights CoachingArea's commitment to fostering mutual understanding, appreciation, and fair play within the sports community.

Respect

Founders

MEET THE TEAM

Portrait of Thiago Calderaro, Co-Founder and CEO of CoachingArea, standing in a green outdoor setting. Thiago, a UEFA B-level coach, leverages years of coaching experience and his close connection to the target audience to lead product development, marketing, and sales initiatives for the platform.

Thiago Calderaro

Co-Founder & CEO

Portrait of Thiago Calderaro, Co-Founder and CEO of CoachingArea, standing in a green outdoor setting. Thiago, a UEFA B-level coach, leverages years of coaching experience and his close connection to the target audience to lead product development, marketing, and sales initiatives for the platform.

Thiago Calderaro

Co-Founder & CEO

Portrait of Christian Reindl, Co-Founder and CFO of CoachingArea, standing outdoors in a green setting. Christian is the president of the local football club TSV Ludwigsfeld and a former EVP at a FinTech DAX corporate. He managed a budget volume in the billion EUR range and led a team of over 70 employees. He is focusing on finance, sales, and partner relations for CoachingArea.

Christian Reindl

Co-Founder & CFO

Portrait of Christian Reindl, Co-Founder and CFO of CoachingArea, standing outdoors in a green setting. Christian is the president of the local football club TSV Ludwigsfeld and a former EVP at a FinTech DAX corporate. He managed a budget volume in the billion EUR range and led a team of over 70 employees. He is focusing on finance, sales, and partner relations for CoachingArea.

Christian Reindl

Co-Founder & CFO

Portrait of Samuel Mitterrutzner, Co-Founder and CTO of CoachingArea, standing outdoors in a green setting. Samuel is a full-stack developer, second-time founder, former Italian Serie D football player and ex-tutor for Software Engineering at the University of Vienna.

Samuel Mitterrutzner

Co-Founder & CTO

Portrait of Samuel Mitterrutzner, Co-Founder and CTO of CoachingArea, standing outdoors in a green setting. Samuel is a full-stack developer, second-time founder, former Italian Serie D football player and ex-tutor for Software Engineering at the University of Vienna.

Samuel Mitterrutzner

Co-Founder & CTO

Portrait of Carlo Matic, Shareholder and Advisor at CoachingArea, standing outdoors in a green setting. Carlo supports CoachingArea with expertise in UX, innovation and early-stage strategies. He is a multiple-time founder, angel investor with several successful exits, and CEO of the digital solutions agency Interactive Pioneers.

Carlo Matic

Board & Advisor

Portrait of Carlo Matic, Shareholder and Advisor at CoachingArea, standing outdoors in a green setting. Carlo supports CoachingArea with expertise in UX, innovation and early-stage strategies. He is a multiple-time founder, angel investor with several successful exits, and CEO of the digital solutions agency Interactive Pioneers.

Carlo Matic

Board & Advisor

Founders

MEET THE TEAM

Portrait of Thiago Calderaro, Co-Founder and CEO of CoachingArea, standing in a green outdoor setting. Thiago, a UEFA B-level coach, leverages years of coaching experience and his close connection to the target audience to lead product development, marketing, and sales initiatives for the platform.

Thiago Calderaro

Co-Founder & CEO

Portrait of Christian Reindl, Co-Founder and CFO of CoachingArea, standing outdoors in a green setting. Christian is the president of the local football club TSV Ludwigsfeld and a former EVP at a FinTech DAX corporate. He managed a budget volume in the billion EUR range and led a team of over 70 employees. He is focusing on finance, sales, and partner relations for CoachingArea.

Christian Reindl

Co-Founder & CFO

Portrait of Samuel Mitterrutzner, Co-Founder and CTO of CoachingArea, standing outdoors in a green setting. Samuel is a full-stack developer, second-time founder, former Italian Serie D football player and ex-tutor for Software Engineering at the University of Vienna.

Samuel Mitterrutzner

Co-Founder & CTO

Portrait of Carlo Matic, Shareholder and Advisor at CoachingArea, standing outdoors in a green setting. Carlo supports CoachingArea with expertise in UX, innovation and early-stage strategies. He is a multiple-time founder, angel investor with several successful exits, and CEO of the digital solutions agency Interactive Pioneers.

Carlo Matic

Board & Advisor

YOU WANT TO PARTNER UP?

Find out how and get in touch!

YOU WANT TO PARTNER UP?

Find out how and get in touch!

© 2024. CoachingArea GmbH. All rights reserved.

© 2024. CoachingArea GmbH.
All rights reserved.

© 2024. CoachingArea GmbH. All rights reserved.